Screendesign Wintersemester 2023/24
Screendesign WS 2023/24
224353a Screendesign Wintersemester 2023/24
Dozent: Prof. Dr. Jürgen Scheible
What is screendesign about?
Making a Design concept (incl. Visual layout) of a website. Building a website in HTML&CSS (Coding).
Learning goals Part 1:
Conceptual design orientated approach: Understanding the conceptual basics of screen design. Understanding the design process. How to make a page layout.
Learning goals Part 2:
Technical design oriented approach: Gain practical experience on how to build a simple screen design from scratch using HTML & CSS (Coding). Learn how to make a page layout. Learn how to add text, images, video. Learn how to add navigation and interaction to a screen. Introduction to “Responsive Design” (Bootstrap). How to add a Facebook-Pixel to a website.
Project work task:
Students need to create screen designs for a website, presenting a product or service of one’s own choice. Project can be done individually or in a group of up to 4 persons. Language: English.
The project task consists of 2 parts:
Design concept (style guide and wireframes, descriptions etc.)
Realization of the screen design with HTML & CSS
Website for International Design Museum
Learning goals:
Gain practical experience on how to build a simple screen design from scratch using HTML and CSS. Learn how to make a page layout and how to add text, images, video. Learn how to add navigation and interaction to a screen.
Work tasks:
Students need to create screen designs for a website, presenting a product or service of one’s own choice by using HTML, CSS and Java Script.
Individual solution:
I created a website for International Design Museum „DeMu“ that informs, inspires and sells. It should include information on the current exhibitions, the museum itself, the web shop and more. The goal is to make visitors buy a ticket or buy something in the shop and get inspired.
Studentische Arbeit:
Laura Holtz
Weitere Projekte aus dem Studiengang Werbung und Marktkommunikation.